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Stretch Armstrong

Made by Kenner, possibly in a bid to make boys like dolls, Stretch Armstrong looked like a himbo in essence, but, and here domes the only fact that made little laddies go anywhere near Mr Stretch - he could, as the name suggests, be S-T-R-E-T-C-H-E-D! One slow-motion yank of his arm and he'd end up with one four times longer than he started with. Stretch Armstrong was the perfect fodder for boys to practise their demolition skills on.

You could tie Stretch into a knot, twist his legs together or just use him to have a tug-o-war with your sister, whatever you sis to him, his impressive figure would return to its former state without so much as a couple of stretch marks! The only problem came when Stretch got accidentally wounded by something spikey and his rubbery, strechy insides would pour from him, rendering him useless after that really.

Like any comic-book-esque character, it wasn't long before Stretch Armstrong met his match. In 1977 this was Stretch Monster - Kenner's latest toy - a scaly, but just as stretchy, evil nemesis for Stretch to try and, well, overstretch.

The following year, sisters all across the land were given a reason to stop playing tug-o-war with everyone's favourite long-limbed hunk in trunks. Kenner released the very pink Olivia, a stretchy octopus toy. But you might have guessed it - just months later Olivia was forced to contend with the arrival of her nemesis, The Loch Ness Creature, onto the scene. With a long, green, serpent's body and bloodshot eyes, he was not for the faint-hearted. Obviously, it was a hit with bloodthirsty kids of the late-70s, as Kenner went on to produce an even more horrific addition to the stretch family in 1979. Stretch X-ray 'The Seethrough Invader' was made of clear plastic to show off his stretchy, green insides and oversized grey matter. Urrghh. Too much information!?

Things went quiet for Stretch Armstrong through the 80s, but clearly having undergone a make-over, he was back with a bang in the early 90s. Maybe with old age he'd become more body-conscious, trading his former pants for shorts and a black t-shirt. His hair was also suspiciously blonder and his teeth whiter. So, with a touch of Hollywood about him now, it was altogether not a huge surprise when he turned up in his own stretch limo (sold separately).

Kenner capitalised on Stretch's return with a new range of toys, including Vac Man, Wretch Armstrong, Commando and Ninja, as well as a line of Stretch's to promote various professional sports teams. Nowadays, the Stretch toys, especially the original Stretch Armstrong, are prized collectibles - often stretching to four times their original price.


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Message boards

Stretch Armstrong Last post by Mulletino
30 June 2016
Stretch Armstrong Last post by remember
15 March 2009

Do You Remember Stretch Armstrong?

Do You Remember Stretch Armstrong?

  • Anonymous user
    on
    Yes, 'Stretch Hulk' was another member of this dubious family. Looking at him now he reminds me of Rocky from 'The Rocky Horror Picture Show'....!!
  • PJ
    on
    Had the Incredible Hulk stretch great toy but i stabed him with a badge pin and he started to bleed a sticky goo
  • rags
    on
    I had monster.. see my profile pic.. also i have one now, i acquired it a few months back. these were fun toys. now i have it as a novelty, i would'nt stretch it for fear of damage!
  • rags
    on
    hehe, I had one, can tremember wat happened to it. but recently i acquired another. im chuffed cos they pretty rare, especially in good condition.
  • Anonymous user
    on
    I used to put mine in the fridge so he could be used as a solid action figure to battle Action Man...
  • Anonymous user
    on
    i was the kid on the stretch hulk box in the 70's. still got the box but no toy, he spilled his gooey guts....!!!
  • Anonymous user
    on
    A big doll ( seemed big at the time) that the arms would stretch and never break. Me and my brother use to have tug of wars with it. Just curious if you froze it would the arms break?
  • Anonymous user
    on
    I also had a stretch monster. He developed a small hole in in arm which gradually got bigger and I remember striking in the freezer alot. I don't know why I stuck him in the freezer, anyway it didn't cure him. He was great fun though.
  • Anonymous user
    on
    I had a stretch monster in the late 70s. It was unexpectedly stabbed with a pitch-fork. It bled it's go which I remember being kind of yellowish
  • Anonymous user
    on
    When my son was about 6 he had a stretch armstrong. He stretched his arms so far that they flew back and Stretch punched him in the nose and gave him nose bleed!!!