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Lucky Numbers

Now, Lucky Numbers were absolutely gorgeous. Cadbury's produced them from the 50s onwards. They were expensive to buy back then, and like Roses or Quality Street chocolates, Lucky Numbers were often sold in a tin. The caramel chocolate was the best one!

The TV advert went: "Lucky Numbers, Lucky Numbers — chocolate and chew. I’ll be lucky, you’ll be lucky … they’ll be lucky too!"


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Do You Remember Lucky Numbers?

Do You Remember Lucky Numbers?

  • Anonymous user
    on
    I remember Lucky Numbers very well, really good assortment but doesnt anyone else remember the great prizes you could win too?
  • Anonymous user
    on
    I remember Lucky numbers very well. I also remember the tv advert with Norman Vaughan singing the jingle " Lucky numbers, lucky numbers chocolate and chew, I also remember the tune. I still quite often sing it. Such happy memories of my school days.
  • Anonymous user
    on
    Would love for them to be brought back!!! I’m sure I’m not the only one
  • Anonymous user
    on
    I remember 'Lucky Numbers' alright. Even Cadbury in their Bourneville visitor centre back in the 1980s acknowledged that they were one of their greatest failures and that is why they were eventually discontinued. They as you would expect had a different number depicted on each sweet wrappers! Strange that Wikipedia doesn't appear to have picked this up in their Cadbury section either in the history nor their list of UK sweets.
  • Anonymous user
    on
    can you still buy lucky numbers
  • Anonymous user
    on
    Does anyone remember 'Cadbury Lucky Numbers ' games on the south-coast beaches with the holiday makers? If so please contact.
    • Anonymous user
      on
      Yes back in the 60's fancy dress on weymouth beach - my dad was brilliant at the costumes, won with bill & ben, happy memories
  • Anonymous user
    on
    Pick a lucky number that's lucky for you. I remember these as I was around 5 when the advert was on telly - my dad used to buy us sweets on a Sunday evening before he went to the pub!
  • Anonymous user
    on
    They were 1/1d per quarter pound @ Taylors shop in the Avenue, Coxhoe, County Durham. (about 1960)
  • Anonymous user
    on
    my favourite i think was 27, still my lucky number
  • Anonymous user
    on
    chocolates, rather like quality street or roses, except that each one had a number(presumably a lucky one) on the wrapper. My fave was no 7, a caramel