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Action Man

Action Man

Action Man was a multi-jointed action figure who came with a whole range of cool weapons, vehicles and other accessories. The basic figure, first released in Britain in 1966 by Palitoy was officially a licensed version of Hasbro's American G.I Joe for three years, at least up until 1969. G.I Joe wasn't really a competitor in the UK, however, as it went head-to-head against Tommy Gunn, manufactured by Pedigree Toys, the makers of Sindy.

The basic Action Man had a short and fuzzy haircut (real fuzz not painted on) and signalled the first action figure to include a flocked hairpiece rather than a pure plastic paint head. Later on he also had a pair of y-fronts and a pair of "Eagle Eyes" that you could move left and right with a little lever sticking out the back of his head.

Like G.I Joe Action Man also had a prominent scar on his cheek. The first Action Man figures came in three different varieties; Action Soldier, Action Sailor and Action Pilot. All of these different service types were available in four hair colours: Blonde, Red, Brown and Black and were kitted up in full Second World War uniform. All of the early Action Man figures came bundled with a thin steel dogtag similar to G.I Joe.

There were various different incarnations of Action Man, some of the earlier models had rubber hands which perished quite easily and the fingers dropped off. Some had bigger muscles than others, some had scars, some were blonde and some had voiceboxes with a pull string.

You can still get Action Man figures today but they don't bear much resemblance to the early figures.


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17 August 2012
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08 June 2012
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01 June 2012

Do You Remember Action Man?

Do You Remember Action Man?

  • Anonymous user
    on
    my dad promised me an action man for christmas,xmas day,i opened my present,opend the box,empty.dad you promised me an action man,yes got you action man deserter,
  • Anonymous user
    on
    happy days,i loved my AM but my mum gavy it all a way about 5years ago,i now have a frend at work whose grand son has a modern version called a peace keeper? this is no longer made,so whe'er all looking for AM pits.i keep being told that its collectable(try and find some)can any one help ie patterns for clothes,equipment etc please let me now,thank you.07748370416.
  • Anonymous user
    on
    Action man was a land mark in toy production why? Well three basic reasons 1 He was the first fully mobile jointed figure.2 He was the 1st doll made with only boys in mind boys could call him their own 3 He was cheap you could buy his sets at a pocket money price (Unlike today) If you need a fourth I suppose you could he was a soldier which only boys were interested in. I had loads about fifteen in all and loads of gear now due to shops like Modellers Loft and "E" Bay we can enjoy them again I'am so come on lads join us Snacks-53
  • Anonymous user
    on
    I had the Army one. I had broken the leg of a friends Action Man due to some over exuberance in throwing it in the air. It landed on a concrete path and that was that. My Dad bought a new one for him and I had to have the damaged one as my birthday present. My Dad pointed out that he had had to pay 32 shillings and eleven pence in James Howells in Cardiff, whereas they were thirty two shillings and sixpence up at Jimmy Lendons but were out of stock there when he went in. Bizarrely my 'new' Action Man had huge street credibility among my mates as he now had genuine war injuries. I diligently saved up all the stars on the accessory packs so that I could send off for the tent kit which duly arrived. I sold the action man and kit through the South Wales Echo free kids ads for about five shillings a few years later.
  • Margotmum
    on
    I remember Blue Peter showing how to make a jumper for Action Man using an old sock. I think it had to be a clean one...
  • Erik
    on
    I remember "Atomic man" too, the company also brought out a weird superhero type sidekick for Action man called "Bulletman" and a gorilla like neanderthal adversary called "The Intruder".I had about 10 Action men and almost all the gear...I wish I was 12 again.I must add I really hate the "new" Action man they sell nowadays.
  • chopper782010
    on
    My action men have all lost their heads and now they are held on their shoulders with blue tac as I have heard it is Quite difficult to re attatch hem Properly Not bad though for 35 Year old examples no baldness and all arms and legs still function cant get rid of my favorite toys. still out on patrol.
  • Anonymous user
    on
    Can you imagine a 2010 talking action man commander...heres what he would say. "Lets all be friends.....", "Thats politically incorrect...." etc etc blah blah!
  • Anonymous user
    on
    I remember Bulletman. It was when action man got kinda silly. Going from real down to earth sabateurs and helicopter pilots and soldiers and stuff to superheroes.....nah! Didn't go for that! Had the Helicopter Pilot and the Soldier (Jim and Neil by the way) along with tanks and stuff, they sure don't make 'em like they did. Kids these days have absolutely no idea :)
  • ziggy1a1
    on
    My main memory of Action Man is of me dragging my Dad over to the local park to throw my AM up as high as possible dressed in his paratrooper gear to see him "float" (plummet more like) safely back to earth.Happy, happy times!!!!!